Share On Saturday, February 11th, 2012, I became a published author! My book is: 31 Days to Twitter Mastery Currently it’s on Kindle, and you can get the EPub version on Lulu.com As soon as I approve the proofs (they arrive tomorrow), it will also be available in print on Amazon. The book is intended [...]

Share Social media sites are often a great place to vent. It can be a very effective place to vent, as well. I remember having one of those unbelievably frustrating times with my phone company where the inability to make them understand an incredibly simple request had turned me into a screaming banshee. Unable to [...]

Share Sometimes it’s hard to figure out what social media actually does. I mean, what is it all for? I thought I’d share two quirky events from the past two weeks from my own social media. I have a profile on LinkedIn that focuses mainly on HotSpot Promotion, but mentions that I’m also a walking [...]

Share A few years ago I came across the Time Movie and have been a fan of Scott Stratton’s ever since. Of course, it doesn’t hurt that he’s a fellow Canadian! Scott was a champion of “engagement marketing” long before it was fashionable, and he’s just recently released a book called “UnMarketing: Stop Marketing. Start [...]

Share This is Mary LeBeau, our second POMWOMI challenger. I met her at a Business Networking breakfast, and as no one else had taken us up on our offer of a free set-up, we offered it to her. Mary is starting up a gift basket and personal shopping business. It’s called “Le Beautique” – a [...]

Share So, you have your Twitter account. You’ve posted some great tweets, found a few followers, and now are ready to move forward, but you find that you’re just staring at the computer wondering what to post. Not many people are interested in your lunch or the TV program you’re watching. How can you come [...]

Share Keeping up with the ever-changing field of social media takes some work.  Basically, it’s all just a big experiment, and if you’re going to make it work, you have to stay on your toes.  In addition to keeping an eye on what’s going on in my own social media efforts, participating in numerous discussions, [...]

Share In this world of instant everything, many businesses think they should be seeing people line up at their doorstep eagerly wanting to buy their product/service within weeks of setting up their marketing strategy. The key to remember here is how long does it take to build a relationship? How long did you date your [...]