Some Ways We Can Help You

• we can walk you through it yourself, showing you exactly what to do and how to do it
• we can let you do some and take the more complicated/time-consuming things off your hands, or
• we can set it up, and manage it so that it’s pretty much “hands off” (though there are always some things you need to do yourself, but we’ll show you how to do it in the least-complicated, most time/effort efficient way).

Website Design – all our websites are based on WordPress templates so your site is:

• affordable
• easy for you to manage yourself if you wish to
• easy to find someone to manage your site for you if you wish to go with someone other than HotSpot Promotion once it’s set up
• easily expanded to grow with your business
• easily transported to different hosting plans if necessary
• entirely yours when it’s done. You aren’t locked into anything or forced to work within parameters that make you uncomfortable or that limit your business growth and expansion

• We’ll help you set up, manage, and maintain a system of follow up based on appreciation
• Our system is high tech, high touch, and fully personalized
• Using this system we will keep you “front of mind” with your clients in a way they’ll actually start doing word of mouth advertising for you without you requesting it

Here are some amazing statistics from The National Sales Executive Association1:

• 48% of sales people never follow up with a prospect
• 25% of sales people make a second contact and stop
• 12% of sales people make more than three contacts
• 2% of sales are made on the 1st contact
• 3% of sales are made on the 2nd contact
• 5% of sales are made on the 3rd contact
• 10% of sales are made on the 4th contact
• 80% of sales are made on the 5th-12th contact

This is why you need follow up! We will work with you to set up a system that’s 80% automated, very affordable, multi-touch, multi-tool, and fully personalized. It will turn your clients and prospects into raving fans and enthusiastic evangelists for your business. It iwll make you look pretty good, too!

• We’ll see what it is you do, and help you choose the best social media platforms to use to get your message out
• We’ll help you design a business strategy to get the best bang for your social media efforts
• We’ll get you set up in such a way that looking after your social media is simple, and easy to maintain
• We’ll take on as much or as little as you need to keep everything ticking along nicely
• We will create a unified, branded graphic presentation across all your social media sites so your clients instantly recognize you and know what it is you do.

• We’ll claim your Google/Yahoo/Bing local business listing and optimize it for the best possible ranking
• We’ll help you create coupons to offer your clients
• We’ll gather and post reviews
• We’ll gather and post citations
• We create a mobile landing page for your business with “click to call” or a coupon
• We’ll help you set up and track mobile advertising
• We’ll help you set up and use Facebook Places and Foursquare to bring clients into your business “on demand”
• We’ll set up and track SMS service/campaigns
• We’ll provide ongoing reviews so you can see how you’re doing

• We’ll design a professional logo and integrate it into your WordPress website and your social media backgrounds
• We’ll design business cards to match

• We’ll come alongside and coach you in the best way to get started with your marketing efforts.
• We create different discount packages for “one-off’s”, short-term, and long-term, coaching, depending on the amount of coaching you need.
• We also create simple DIY resources that can help you get the job done in your own time, with a very small price-tag

We will monitor the entire Internet and automatically alert you when your website, product or brand has been referenced. This basic service is automated for the basic identifiers of your brand and a way to stay on top of social media activity with regards to your site. NOTE: This is an automated service.

Our supreme web monitoring is for those companies that have high volatility to media and social engagements. This service offers all the benefits of the Advance Web Monitoring but includes identity theft, detailed source segmentations, and live consultations for social media strategy.

Our reports culminates all the collected data from discussions, articles, and commentaries from the internet on your brand, product, or topic and gives you a conclusive report to areas of opportunities or concerns for your company. Each report contains a custom executive summary that is written by a research analyst.

Our extended reports expands more details into the topics and matters that are of particular concern. This allows for “follow up” data to be supplied once the original report is presented. This includes a 15-minute Q & A with the research analyst.